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Megaworld, Habitat to build disaster resilient homes

BY GILBERT P. BAYORAN

Jennifer Palmares-Fong, Vice President for Sales and Marketing for Megaworld Visayas (left), and Lili Fuentes, Chief Operating Officer of Habitat for Humanity Philippines, hold up their signed copies of the Memorandum of Agreement formalizing the partnership between the two organizations to build homes for vulnerable families in La Carlota City.* Megaworld photo

Property giant Megaworld has forged a P65M partnership with Habitat for Humanity Philippines to build more than 100 safe and decent homes for informal settler families in La Carlota City, Negros Occidental.

“This partnership with Habitat for Humanity is an opportunity for us to realize our commitment to creating a better world for everyone. We are very excited about this partnership, as this will create a long-lasting difference in the lives of our partner families, who will live in the new community we will build with Habitat for Humanity Philippines,” Jennifer Palmares-Fong., Vice President for Sales and Marketing for Megaworld-Visayas, said.

The socialized housing project, formally known as the Luis Jalandoni Village, will rise on a 3.4-hectare property in Barangay Ayungon, La Carlota City.

The community will feature a total of 241 housing lots—230 of which will be built by Habitat for Humanity Philippines using the “Cement Bamboo Frame Technology.” Other amenities that will form part of the community will include parks, a playground, and communal facilities, Megaworld said in a statement it issued.

This project is part of the Negros Occidental Impact 2025 (NOI25), a project spearheaded by Habitat for Humanity and the Leadership Coalition that “aims to build 10,000 housing units in sustainable communities that are clean, green, safe, disaster-resilient, and progressive where families enjoy security in their homes.” 

La Carlota City is the third local government unit (LGU) Habitat for Humanity Philippines has partnered with under NOI25.

“The partnership with Megaworld will help informal settler families in La Carlota to have safe and disaster-resilient homes that they can call their own. We are not just focused on building houses alone, but we are ensuring that the families who would be living in this community will be empowered to organized themselves into a homeowners’ association to further develop the community we have created with them,” said Lala Baldelovar, Chief Development Officer of Habitat for Humanity Philippines.

In August, Habitat for Humanity Philippines signed an MOU with the LGU of La Carlota, represented by Mayor Rex Jalondo-on, which provided the site-developed land for the housing project. According to Mayor Jalando-on, this marks the first time the LGU will be providing complete house and lot units to low-income families of the city.

During a virtual event held in September, Palmares-Fong and Lili Fuentes, Chief Operating Officer of Habitat for Humanity Philippines, signed a Memorandum of Understanding (MOU) to formalize the agreement

“The local government of La Carlota will be really happy to see Megaworld step in and confirm its commitment to build the first homes for this project,” Fuentes said.

Property giant Megaworld, the Philippines’ pioneer developer of integrated townships, has so far launched 28 master planned townships all over the country, two of which are here in Bacolod:  the 53-hectare, Beverly Hills-inspired Northill Gateway, and the 34-hectare The Upper East, which was inspired by New York City’s affluent Upper East Side district.*

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